Sign in: Staff/Students
Published in Good Housekeeping, October 1962 - Vol. 155 No. 4. [Flickr, CC BY-SA]
In our latest podcast Dr Myriam Wilks-Heeg talks about the history of slimming and how it became an obsession for women in post-war Britain.
The weight loss market in the US is estimated to be worth 66 billion dollars. Europe isn’t too far behind that at 44 billion. It is big business and while its expansion has kept pace with our growing waist lines, its origins can be traced, oddly enough, to a time when food was scarce.
“The end of food rationing marked the beginning of a modern slimming culture, which has since permeated all aspects of women’s lives,” Dr Wilks-Heeg, a lecturer in twentieth century history at the University’s Department of History, explains.
From the buttermilk diet, to the air hostess diet, Dr Wilks-Heeg looks back through the archives of women’s magazines that have offered slimming advice to their readers throughout the decades. She also considers society’s changing attitudes to diet, exercise and public health.
Listen to the podcast by following the links below:
Listen via Blubrry
About the podcast
Our podcasts are produced in collaboration with the University of Liverpool online programmes team, Hosted by Canadian journalist and producer Neil Morrison, we aim to bring listeners closer to some of our academic experts, authors and innovative thinkers who are affecting positive change in the world today. Visit our podcast page to learn more.
If you would like to contact our podcast with feedback or suggestions for future recordings please e-mail email@example.com
You must be logged in to post a comment.
All recent news
Job Opportunity: University Social Media Role
Help shape Merseyside Police’s support services
Mental Wellbeing Services: What is available and how to access it
Data modelling tool forecasts community vulnerability to COVID-19
How the pandemic changed political communication – and why it matters
We're thrilled to announce the launch of the world's first Masters in The Beatles, Music Industry and Heritage. 👏🎵
Find out more here ➡️ https://news.liverpool.ac.uk/2021/02/24/world-first-masters-in-the-beatles-music-industry-and-heritage-launched/
Research by @livuniplanning into housing needs in Scotland has resulted in the investment of £3.4billion into affordable new homes by the Scottish Government ➡️https://bit.ly/3bynB5H
The #COVID19 pandemic has had negative impacts on many, including women in research. Sarah Arrowsmith, Postdoctoral Research Associate at @livuniITM, writes about the struggles of juggling being an academic and parent, and what's being done to help.